--- title: LORAINE MAKES IT MATTER description: Makes it matter is the overall promise of SowiesoHelder. Communication with impact! With a team of 23 communication professionals. image: https://blog.sowiesohelder.nl/hubfs/featured_loraine.jpg --- [SowiesoHelder Communication agency](https://sowiesohelder.nl/en) - [Home](https://sowiesohelder.nl/en/) - [Work](https://sowiesohelder.nl/en/work/) - [About Us](https://sowiesohelder.nl/en/about/) - [What we do](https://sowiesohelder.nl/en/services/) - [Blog](https://blog.sowiesohelder.nl/en/) - [Contact](https://sowiesohelder.nl/en/contact/) - en - [NL](https://blog.sowiesohelder.nl/loraine-maakt-dat-het-raakt) ![loraine-hero](https://blog.sowiesohelder.nl/hs-fs/hubfs/loraine-hero.jpg?width=2000&height=570&name=loraine-hero.jpg "loraine-hero") - November 20 , 2023 - in MAKES IT MATTER Makes it matter is the overall promise of SowiesoHelder. Communication with impact! It is something we work towards every single day, with a team of 23 communication professionals. Each in their field of expertise. How? We tell you in our portrait serie. With this time:   # LORAINE # MAKES IT MATTER **Who: ** Loraine Hoogendoorn **What:**  Projectmanager ## **WHAT IS YOUR ROLE?** ‘As a project manager, I am the link between the various parties involved in a project. A spider in the web. Every day I work on various projects with diverse clients. From beginning to end I am involved and ensure that projects run smoothly in terms of planning and budget’   ## **HOW DO YOU MAKE IT MATTER?** ‘By listening carefully and translating where necessary.  As a project manager, I get to work with many different knowledgeable people, all with their own discipline and jargon. I see it as my job to ask the right questions and create clarity for the entire project team. I believe in good intentions and often we mean the same thing just saying it differently ;-) When I manage to bring all those intentions together with accompanying beautiful work, and the pieces of the puzzle fall into place, that's where it matters to me.’   ## **WHAT ARE YOU WORKING ON AT THE MOMENT?** ‘Many different projects and that is exactly what makes me happy.  I am currently working on an e-learning that contains various communication tools and will be rolled out in nine languages. That means many parties are involved, which makes it a challenging and extensive project. For a new client, we are creating an infographic, banners and an animation.  We developed a new style that we are implementing in all these expressions. Besides the longer projects, there are also assignments with a short lead time.  These often involve the creation of flyers, posters and shop advertisements. These assignments again provide a totally different dynamic. A few weeks back, I was part of a brand accelerator for the first time. I really loved it. Creating together is the most fun! I also experience that sense of togetherness in two internal projects I am working on. The first project is our own social media strategy, and I am also going to set up a Young OGSM together with two colleagues.  The first brainstorming session has already taken place and apart from what the outcome will be, we are having a lot of fun in the process, and that is at least as important ;-) In short, no day is the same and is therefore always full of opportunities!.’   Next time: **[NICOLE](https://blog.sowiesohelder.nl/en/nicole-makes-it-matter)** **MAKES IT MATTER** ## Share this article [mailto:?subject=LORAINE%20MAKES%20IT%20MATTER&body=https://blog.sowiesohelder.nl/en/loraine-makes-it-matter](mailto:?subject=LORAINE%20MAKES%20IT%20MATTER&body=https://blog.sowiesohelder.nl/en/loraine-makes-it-matter) ![Picture of Loraine](https://blog.sowiesohelder.nl/hubfs/Loraine%20def.jpg) ## Questions about this article? [Contact Loraine](mailto:loraine@sowiesohelder.nl) ## Also read our other stories ![HESDY MAKES IT MATTER](https://blog.sowiesohelder.nl/hs-fs/hubfs/featured-hesdy-1.jpg?width=1500&name=featured-hesdy-1.jpg) 04 December MAKES IT MATTER - 04 December - MAKES IT MATTER - ### HESDY MAKES IT MATTER - **Who: ** Hesdy Doest [Read more](https://blog.sowiesohelder.nl/en/hesdy-makes-it-matter) ![JUAN MAKES IT MATTER](https://blog.sowiesohelder.nl/hs-fs/hubfs/featured-juan-2.jpg?width=1500&name=featured-juan-2.jpg) 01 December MAKES IT MATTER - 01 December - MAKES IT MATTER - ### JUAN MAKES IT MATTER - **Who: ** Juan Carlos Espinosa Agudelo [Read more](https://blog.sowiesohelder.nl/en/juan-makes-it-matter) ![NICOLE MAKES IT MATTER](https://blog.sowiesohelder.nl/hs-fs/hubfs/nicole-featured-2.jpeg?width=1500&name=nicole-featured-2.jpeg) 20 November MAKES IT MATTER - 20 November - MAKES IT MATTER - ### NICOLE MAKES IT MATTER - **Who: ** Nicole van Kesteren [Read more](https://blog.sowiesohelder.nl/en/nicole-makes-it-matter) ![image](https://blog.sowiesohelder.nl/hubfs/swsh-layout/logo-sowiesohelder-white.png) - [HOME](https://sowiesohelder.nl/en/) - [WORK](https://sowiesohelder.nl/en/work/) - [WHAT WE DO](https://sowiesohelder.nl/en/services/) - [ABOUT US](https://sowiesohelder.nl/en/about/) - [CUSTOMERS](https://sowiesohelder.nl/en/clients/) - [BLOG](https://blog.sowiesohelder.nl/en/) - [CONTACT](https://sowiesohelder.nl/en/contact/) - Suikersilo-Oost 2 - 1165 MS Halfweg - +31 20 623 90 06 - [info@sowiesohelder.nl](mailto:info@sowiesohelder.nl) [Privacy Statement](https://sowiesohelder.nl/privacy-statement/) [Disclaimer](https://sowiesohelder.nl/disclaimer/) [Terms and conditions](https://sowiesohelder.nl/algemene-voorwaarden/) © SowiesoHelder Communication agency 2020 Opens an external site in a new window